Client: Giro, Bike

Client:
Giro: Bike Division: In collaboration with RLPhoto
Objective:
 • Studio product photography of helmets and shoes.
 • Photography highlighting new technology and new product lines for website, dealer catalogs, social channels, and banner ads.
 • Increase brand awareness through imagery.
 • Increase product sales directly through e-commerce website.
 • Create marketing collateral for upcoming season. 
Solution:
 • Custom studio lighting design and post-production techniques to showcase product in its best light.
 • Studio lighting with macro-photography showcasing new technology. 
Usage:
 • Dealer catalogs
 • Website product pages
 • Social media channels
 • Banner ads

www.giro.com